New Product Campaign

BH & G home brand in Walmart needed a new campaign to engage consumers and drive them to shop at Walmart. This campaign concept was chosen that is all about inspiring consumers to create a space that is unique and personal. With inspiring prompts from BH&G, influencers will curate mood boards to share how they refresh their spaces with Walmart. Monthly print ads paired with digital banners, engaging videos and new influencer content will guarantee a fresh new way to engage, and surprise and delight consumers.

Client, Better Home & Gardens
My Role, Design/ Art Direction