Experiential | Point-of-Purchase

Tylö Saunas, a well-known European Wellness brand, new to the US market, needed an in-store experience to showcase their new product in the US and on-line presence to follow. Without brand guides yet established for the US, we brought the Tylö brand to life with a styleguide and moodboard to set the tone and established a suite of design assets to build awareness, drive interest and educate customers in spa dealerships.

My Role, Design / Art Direction
Client, Watkins Wellness Brands
Agency, Bold Orange